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blcreative Creative thinking for efficient communication

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Posté juin 02, 2017 par Benjamin

Ateliers des Tanneurs — Driven by User Experience…

We were able to convince les Ateliers des Tanneurs that our creative and strategic approach was going to match perfectly with their online needs.

Perfecting new platforms for real experience. 

Les Ateliers des Tanneurs are a living place that combines both business hosting and event organizing. Located in the heart of the Marolles inside the previous Palais du Vin and Merchie-Pède, this architectural specialty has become a local economic center.  

Driven by user experience, we were able to convince les Ateliers des Tanneurs that our creative and strategic approach was going to match perfectly with their online needs. Indeed, the navigation was complicated because of the structure bipolarity (business vs events), the contact forms and the different commercial offers on the website. The idea that came out of our brainstormings was to highlight the versatility of Ateliers des Tanneurs’ spaces through the website. We translated that in a way that users could feel an intuitive and personalized navigation through a clean graphic design. This allowed us to develop engaging and targeted content on the website, making the commercial offers much more understandable.

No smoke, no mirrors, just winning strategies.

You’ll soon be able to get more information about this but for now, let the magic work.
Interested in our UX - User Experience methodology ?